Prime Mobility – Driving at prime level
We are prime in the automobile industry. Choose between different cars that make your heart beat faster. You can decide very flexibly whether you want to travel for three, six or twelve months.
Industry
Automobile
My role
Branding and website design
Project Type & Involvement
Website & Admin panel
Timeline
June 2022
Problem
Many large companies in Germany provide transportation for their employees. It is very difficult to arrange transport of employees according to rank, maintain them and keep all kinds of accounts. So each company wants these tasks to be handled by other third-party companies.
As a result, companies can spend more productive time on their work.
Solution
We (Prime Mobility) came up with a solution that enabled the company to solve this problem.
Employers will provide us with information about their employees. We will create a system based on which every employee can be monitored, which car they will take in which month, how much money is being spent and all the reports will be given to the company every month. The company’s job will be to just cover their expenses every month.
Research
All the companies in this sector are offering almost similar services. Some of them offer very premium segment cars but their prices are very high. Some companies offer low prices but cannot provide high-end cars. Again, they have different types of limitations.
Considering these aspects, we have tried to provide some special features so that users can easily buy premium segment cars at low prices.


Pain point
1. Users face many problems while buying or renting their cars.
2. Users expect different types of subscriptions from companies.
3. They want long-term subscriptions like 1 year-2 year.
4. Not an easy car exchange or cancellation procedure.
How we started

User flow

Paper sketch



Grid system

Branding






Final design




Result
100%
Client satisfaction
60%
Traffic
39%
Revenue growth
120+
Happy users
Some Milestones
– Launched 1st version of the website in 2021.
– Users love the brand-new design and are able to provide service to over 120 users.
– 39% revenue growth in 1st quarter.
– 60% more traffic engaged with the website than others.